Millim Studio comes to life since we all deserve to dream.
Each of us is a unique story and we work so that it can be
heard, interpreted, told and shared.
We like to mine our way of thinking and planning path
with experimentations and new perspectives, contaminating
the planning strictness with different professionalisms,
giving life to new codes and languages. In order to get to
valuable proposals, we believe it’s necessary to know, to
inspect, to get dirty.
Millim is a multidisciplinary
#design studio founded by
Chiara Pellicano and
#edoardogiammarioli, which operates
in different fields: creative consultancy, art direction,
product
#design and graphic
#design.
“Wash your sins”
“Wash your sins” is an iconic-shaped bar soap’s collection, each one represents a deadly sin. The project’s main aim is to get
#people to recognize their own vice and “wash it out” so it can be wrought out and passed. The purifying gesture carries the person to see the “sin” as it gradually consumes itself.
Feeling it slowly pouring between one’s own fingers is the
tangible proof of the action’s accomplishment.
Six, the bar soap’s number, since Envy (from the latin
in-videre, to glare) is the only sin which hardly reveals
itself. This would be a good incentive for the envious
person to ponder.
Black, the chosen colour, because “black” and “dirty” is
the sin.
Recognizing one’s own guilts is an intimate operation and
as it is no one can touch the bar soap before its sinner
does, so that it can remain preserved, isolated in the
vacuum-sealed bag.
The packaging is sterile and transparent, so that the sin
can shamelessly show itself off.
More information on the press release